A Brief Look at the Pirelli Tyres

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In 1872 Pirelli was founded with its headquarters in Milan, Italy. Ever since its inception, Pirelli has focused solely on customer satisfaction. The focus of the company ever since its beginning has been rubber only. Its dedication has made it one of the most well-known names in the world of tyres. With changing times they too shifted their interest on other sectors such as motorsport and football. Its interest in such diverse fields has made it a household name. With millions of followers around the world watching football and motorsport, Pirelli has been increasing its user base around the world. In the following article, we will be going deep into its core to understand how such a big organisation functions and maintains the trust of its users with their quality products and affordable prices.

 

How Did They Influence Around the Globe?

 

The company started just like any other regular company but gradually expanded its reign in other countries. As of now, Pirelli has its manufacturing plants in twelve countries. In these twelve countries, there are a total of nineteen manufacturing plants. These manufacturing plants work round the clock to make sure that there is a steady supply of Maxxis Tyres Birmingham in around 160 countries.

To ensure that its customers in these countries receive the best quality tyres at the best price, more than thirty thousand employees have been hired by Pirelli. They help make not only car tyres but also motorcycle and bike tyres. With the latest edition of motorsport in their basket, they now also supply tyres for racing events.

With such a huge market under its purview, its revenue stands tall at five billion pounds. 

 

 

How Does It Manage Such an Empire?

 

  • Ethical code- even after making big in the world of tyre manufacturing, Pirelli still never compromises on quality. It has made it clear numerous times that customer satisfaction is their top priority. The company makes sure that its customers receive the best tyres at the best prices. It is always made sure that while delivering the Cheap Tyres Birmingham at the most affordable price, the quality is never compromised.
  • Policy on human rights- The company believes that no enterprise can reach the top without a friendly and safe environment. To ensure that no employee feels secluded or alone, discrimination based on gender, religion, caste, or creed is not acceptable. It takes swift actions whenever any such complaint is brought forward. 
  • Care for the mother nature- Pirelli understands that the threats of climate change are for all mankind. To keep their carbon footprint as low as possible it ensures that the three R’s, recycle, reduce, and reuse are followed and celebrated. Pirelli also makes sure that all its waste products are treated before being disposed of. 

 

Sponsorship 

 

In 1995 the company became one of the sponsors of the football club Inter Milan. Chinese Super League and Russian Club have long been the clients of Pirelli Tyres. Their journey in the field of motorsport has been a fascinating one. Various motorsport such as Spanish Grand Prix has been a regular client of Pirelli tyres. 

It has always been known for its winter tyres, so it is no surprise that it has been an official sponsor of the Ice hockey championships. 

 

Pirelli started from scratch and dominated the world of tyre manufacturing. In this journey, they took care of not only their customers but also their employees.

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